

Google Sponsor Studio
aI& package Design
Comprehensive testing to leveraging AI to create a packaging workflow that delivers an universal and inclusive experience.
Time
01.2025 - 04.2025
Type
Sponsor Studio - Group Project
Role
Research
Concept Development
Industrial Design
UI/UX Design
User Experience

Research
Research
Collaboration
Image Generation & Editing
Package
Video
LLM
Innovation
AI Development & Training
Computer Vision
Conversational AI
ChatGPT

Bardeen

DeepSeek

3M VOS

Market Muse

Gemini

Perplexity

Claude

Miro
Figma
Notion

Zoom

Labs

Photoshop

ComfyUI

Packify

Midjourney

DALL-E 2

Krea

Stable Diffusion

Vizcom
Sourceful

Runway

Pacdora

Gemini

Cloud Video API


Cloud Vision API
Dialogflow

Cloud Natural Language API

Vertex

AutoML

Tensorflow

Google Labs

DALL-E 2
Labs
Photoshop
ComfyUI
Vizcom
Sourceful
Stable Diffusion
Midjourney
Pacdora
Packify
Krea
Runway
Image Generation & Editing
Package
Video












01 Unstable Generation Quality
02 Train Styles for Continuity
03 Works Better in “small steps”
Key findings










Continuity
Less in control
Hard to use
Easier to use
AutoML
Vertex
Tensorflow
LLM
Gemini

Innovation
Google Labs
Computer Vision

Cloud Video API

Cloud Vision API
Cloud Natural Language API
Dialogflow


Conversational AI
Video Generation

Whisk Animate
Google Search (AI Mode)

AI in Search




AI Development & Training
Frontend AI Integration
Firebase

01 For the general public
02 Easy to use
01 For developers
02 Difficult to use

Key findings










2.0 Walk
Next-gen AI for professional innovators
and ready to collaborate with Gemini.
2.5 Run
Empower customers to personalize packaging. Co-design offers designers insights from user trends for inspiration.
3.0 Jump
Feel, Think, Unbox
Co-Creation
Workflow Reimagined
Customers can design products using neuron-sensing. Designers can create the framework., while the user’s brain wave finishes the shape.

Team 3: Haile Wu, Stephanie Sidjakov, Clayton Quting Lin

























Workflow Reimagined
2.0
Next-gen AI for professional innovators and ready to collaborate with Gemini.
Efficiency
All in One
Precision
Pacdora

Vizcom
Step 1
Turn CAD photo into render
Step 2
Render Environment in seconds











Additional process details and documentation are available upon request.
“We are aesthetics, but our main responsibility is with material. However, marketing and legal are concerned with compliance and product descriptors features.” -Cole
“Capturing and documenting final POR intent of packages for reporting purposes (material composition, weights, etc). ”
-Charlie
“How do we show our innovations, but within a realistic realm with our business partners?”
-Amy
“Packaging is often overlooked “It’s just a box” is something we jokingly say when we realize the true complexity of our work.”
-Rob



